ABOUT US

Bettiko is the largest and most trusted source for survival and preparedness products online. The Bettiko idea was born in 2009 when Founder and CEO Byron Walker started selling info-product books online. What started as Peak 10 Publishing grew and had nearly 1 million customers of its books, CDs and DVDs. Bettiko now distributes physical survival and outdoor gear throughout the US and Canada, and our company has evolved into the industry leader in preparedness products and survival gear sold online.


From beginners to experts, we cater to all types of people and organizations. Our mission is to educate those who are ready to protect their families and to provide them with the most advanced survival gear at affordable prices. We believe it is everyone’s responsibility to prepare for potential threats with at least a 72-hour supply of the essentials.

Our motto is Preparing Made Easy, and we work hard to give you an amazing buying experience every time you visit SuvivalFrog.com or call us. Preparing Made Easy isn’t just a slogan – it’s our belief that preparing doesn’t have to be complicated or difficult.

Bettiko has 7 employees and ships everything directly from the US. With an in-house customer support team and a drive to create an amazing buying experience for every customer, Bettiko is the preferred online store for tens of thousands of preppers and outdoor camping enthusiasts.

Bettiko believes in customer and community service. Since 2012, we have donated and supported causes we and our community believes in. In the last two years alone, we have contributed over $10,000 in monetary and product donations to groups such as the Make-A-Wish Foundation, TheKitchen.com, Toys for Tots, the Elk Institute, and Girl Scouts.

We also support and encourage our employees to contribute to their favorite charitable organizations by offering a matching program for their donations. We will match 100% of any charitable donation made by one of our employees to the organization of their choice. That’s how much we believe in our employees and in supporting our community.